Italians in London | Italians in London Roberto Costa
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# 02

Roberto Costa

Photo and concept by © Rob Venom 2022

I was born in Genova 44 years ago, I am a passionate man and a proud dad of two beautiful children. My daughter is seventeen years old and my little boy only eighteen months. I have lived all around Italy before caming to London as I opened fourteen Restaurants with my previous Company; the best city where I lived (apart from Genova) is Rome, for sure. I was the Operation Manager of the Company before moving to London and, I have to say, I am really passionate about my job, every morning, when I wake up, I’m happy to start a new day at work. My aim is to constantly improve myself and my Company, to achieve the next level.
What do you do in your life in London?
I worked a lot to build my own Company and I now have six Restaurants with the same logo “MacellaioRC”, five in London and one in Milan and, two other different concepts, “Ardiciocca” which is a Gluten-Free Italian Pizzeria and Trattoria (in London) and “Muscoli”, a monothematic Restaurant about mussels (in Genova). After that my interest is to follow my children and to take care of my Families (and trust me that is not boring at all).
What is the reason to leave Italy and come to London?
I have been lucky, with my ex partners in Italy we decided to open a Restaurant in London to prove our concept and I moved in this beautiful town to follow the start-up.
What were your best and worst experiences in London.
Since I arrived here, I only had great experiences…six Restaurants, one wife and a little baby in six years…is it enough? I hope that the bad experience will not start after the Brexit.
I asked you to choose a place in London that you like or you are tied to, what was your choice and why you made it?
I have chosen Hyde Park because reminds me when I moved here and I didn’t know anybody, at the time I used to walk at the Park to listen my favourite playlist (Mina).
During your early times in London, did you have any problem?
Nothing to remember.
What do you think about this project?
I think is a really nice idea, we need memories to motivate ourself and this project could be a great motivation for a lot of italian guys.
How do you think you could support and promote Italian culture? 
I try to do my best to promote our culture, to talk everyday about our Country. I’m on the board of directors of the Chamber of Commerce and one of the Genoa’s Ambassador in the World.